Princess Yachts: Luxury motor yachts with British craftsmanship
At Princess Yachts, a highly skilled team comes together at the shipyards to create something truly exceptional.
From designers to engineers, from carpenters to metalworkers each masterfully practices their craft. Every individual is fully focused on the details entrusted to them. By crafting every element with care, we are able to perfect every detail. So that you can enjoy the perfect experience.
The Heritage of Princess Yachts
For more than sixty years, Princess Yachts has built some of the world's finest luxury motor yachts.
From its home in Plymouth on England’s south coast, the company combines traditional craftsmanship with cutting-edge engineering. Every yacht is designed and built with one purpose in mind: creating an exceptional experience on the water.
The story of Princess began in 1963 when three friends Cliff Viney, David King, and Brian Phillips set out to establish a boat charter business. Their first project, the Project 31, was built in a rented shed in Plymouth. When the boat sold almost immediately, they recognised a greater opportunity: designing and building high-quality motor yachts. Between 1966 and 1969, more than 150 Project 31 yachts were sold, laying the foundations for what would become Princess Yachts.
History and growth
In 1970, the Princess 32 was launched, the first model to bear the Princess name.
The yacht was a huge success and led to international growth. During the 1980s, Princess developed larger and faster yachts, including the iconic Princess 45, which was the UK’s largest series-produced motor yacht at the time. The 1990s were marked by innovation, with dozens of new models and the introduction of the popular V Class series. In 2001, the company name officially changed to Princess Yachts International, confirming the brand’s global reputation. Today, Princess ranks among the world’s most prestigious yacht builders.
“Distinction in Detail” lies at the heart of Princess Yachts’ philosophy. It means that every detail counts, from the initial design sketch to the final sea trial. Over 80% of every Princess yacht is produced in-house. This allows the company to maintain complete control over quality, innovation and finish. From designers and engineers to cabinetmakers, metalworkers and electricians: thousands of specialists work together towards the same goal. This focus on craftsmanship ensures that every yacht meets the highest standards of luxury, performance and reliability.
Design and Development
Every Princess yacht begins in the Princess Design Studio. Here, designers, engineers and naval architects work together on new models. The initial sketches are then turned into digital designs and even life-size mock-ups, so that every detail can be assessed before production begins.
Preparation and Production
During the preparatory phase, all key components are manufactured separately. In-house departments produce hulls, build furniture, manufacture metal parts and assemble complete electrical cabling systems. Thanks to this vertical integration, Princess can guarantee an exceptional level of quality.
Assembly
Once all components are ready, they are brought together during the assembly phase. Depending on the size of the yacht, this phase can take anywhere from a few weeks to several months. During this process, interiors, engineering systems, electronics and all luxury fittings are carefully installed.
Testing and Delivery
Before a yacht is handed over to the owner, it undergoes extensive checks. First, systems are tested in specialised test facilities, followed by extensive sea trials. During these trials, thousands of checks are carried out to ensure that every system functions perfectly.
Today, around 3,000 specialists across several production sites in Plymouth are involved in the construction of Princess yachts. Each model combines cutting-edge technology, high-quality materials and traditional craftsmanship. After more than sixty years, Princess remains true to the same vision with which the company began: perfecting every detail to create an exceptional experience at sea.
Princess Yachts – Timeless Elegance & British Craftsmanship
There are moments when you realise that life is about more than just sailing. It’s about the feeling as you leave the harbour, the admiring glances from the quayside, the comfort with which you welcome guests on board. Princess Yachts understands this better than anyone. Since 1965, this British shipyard has been building motor yachts that combine craftsmanship, innovation and timeless elegance. As an official dealer, we are proud to present these exceptional yachts to you.
From the groundbreaking Super Flybridge yachts of the Princess X-Class to the agile sports yachts of the Princess V-Class: Princess Yachts offers a complete portfolio for the discerning yacht owner. Every model is designed with the same philosophy: creating unforgettable moments on the water, with the quality and reliability you would expect from British craftsmanship.
The Princess Yachts Legacy: More Than 50 Years of Excellence
In the English city of Plymouth, where the River Tamar meets the sea, a dream was born in 1965. Marine Projects Ltd, as Princess Yachts was originally known, began building small motor yachts. What started as an ambitious venture grew into one of the most respected yacht builders in the world.
From Local Shipyard to Global Brand
The strength of Princess Yachts lies in the combination of tradition and innovation. Where other shipyards opt for mass production, Princess retains the character of artisan work. Every hull is laid with care, every interior finished with attention to detail. At the same time, the brand continually invests in new technologies and design concepts. The result: yachts that feel classic yet are surprisingly modern.
This balance between tradition and progress makes Princess Yachts the natural choice for yacht owners who value both heritage and cutting-edge design. It explains why so many owners, once they become Princess owners, remain loyal to the brand with their next purchase.
Why Choose Princess Yachts?
There are countless luxury yacht builders, but Princess Yachts sets itself apart on fundamental points. First, there is the quality of construction. The yards in Plymouth are renowned for their precision and craftsmanship. Every yacht undergoes extensive testing before leaving the yard, resulting in exceptional reliability.
British Craftsmanship and Attention to Detail
Furthermore, Princess excels in design. Collaboration with renowned designers results in interiors that radiate luxury without becoming excessive. The lines are elegant, the materials of the highest quality, the finish perfected to the last detail. Whether you opt for a contemporary or classic interior, the atmosphere on board always exudes refinement.
Princess also leads the way in innovation. Consider the revolutionary Princess X-Class with its Super Flybridge concept, or the advanced Active Foil Stabilisation systems that provide an exceptionally comfortable ride, even in less favourable conditions. Princess constantly invests in developments that improve sailing comfort and the user experience.
Worldwide Service Network and Exclusivity
Finally, there is the sales network and service. As a Princess owner, you can rely on a worldwide network of specialist dealers and service points. We understand this importance and offer you the personal service and expertise that befits a Princess yacht.
Princess X-Class: The Super Flybridge Revolution
The Princess X-Class marks a turning point in yacht design. With the revolutionary Super Flybridge concept, Princess redefines what is possible in terms of space and living comfort. By significantly enlarging the flybridge and making smarter use of the layout, an additional living level is created that is normally only found on larger yachts.
The Super Flybridge Concept Explained
The Princess X-Class currently comprises three models: the impressive Princess X95 Vista, the versatile Princess X90 and the elegant Princess X80. What these super flybridge yachts share is an enormous amount of space. On the flybridge you will find full lounge and dining areas, a complete bar, and often even a jacuzzi. It is a gathering place where guests can enjoy the panoramic views without compromising on comfort.
Space and Luxury at Every Level
Below, the space is no less impressive. Generous suites, extensive guest quarters and living areas that flow seamlessly into one another: the Princess X-Class feels more like a luxury apartment on the water than a traditional yacht. For owners who place great importance on entertaining, or who wish to spend longer periods on board, the Princess X-Class is the natural choice.
Princess Y-Class: Gracious Elegance at Sea
Where the Princess X-Class goes for volume, the Princess Y-Class opts for ultimate elegance. These spacious flybridge yachts combine space with a more classic yacht profile. The result is a range that looks both imposing and harmonious, with a silhouette that honours maritime traditions.
Classic Lines with Modern Amenities
The Princess Y-Class consists of the Princess Y95, Princess Y80 and Princess Y72, each with its own character but all sharing the same focus on luxury and comfort. The flybridge is generous yet maintains a balanced proportion relative to the hull. Below, you will find interiors that make you forget you are at sea: large windows flood the space with light, premium materials create a warm atmosphere, and the layout is thoughtfully designed to afford ample privacy for both owner and guests.
For Those Who Value Tradition and Comfort
The Princess Y-Class is aimed at owners who value tradition but are unwilling to compromise on modern comfort. These are yachts for longer voyages, for families who want to enjoy time together, for owners who wish to entertain their guests in style. The combination of classic lines and modern amenities makes the Princess Y-Class a timeless choice.
Princess F-Class: The Family on the Flybridge
The Princess F-Class forms the heart of the Princess range, and for good reason. These flybridge yachts offer the perfect balance between space, performance and value. With models ranging from the compact Princess F45 to the spacious Princess F65, there is something for everyone within this popular series.
Versatility as a Core Quality
What makes the Princess F-Class special is its versatility. The flybridge offers ample space for the whole family or a group of friends, while the main deck is practically laid out with an open saloon connecting to the aft cockpit. This makes the Princess F-Class ideal for day trips as well as multi-day voyages. The cabins provide comfort without wasted space, and the technical amenities are up to date without being overly complex.
The Complete F-Class Portfolio
Within the Princess F-Class, Princess offers a choice of different layouts and configurations, allowing you to personalise the yacht to your specific wishes. Whether you choose the sporty Princess F50, the popular Princess F55, the spacious Princess F58, the new Princess F54, the versatile Princess F65 or the compact Princess F45: each model has its own charm but shares the dependable Princess quality. These flybridge yachts bring families and friends together on the water.
Princess S-Class: Where Sportiness and Luxury Meet
For those who want to combine speed and elegance, the Princess S-Class is the answer. These sport flybridge yachts are designed for owners who love dynamic sailing but do not want to miss out on the space and comfort of a flybridge. The sleek lines and powerful engines deliver impressive performance, while the flybridge provides ample space for relaxation.
Performance Without Compromise
The Princess S-Class consists of the Princess S80, Princess S72 and Princess S65, each with a sporty character. The optimised hulls for speed and stability produce a lively handling that is appreciated by both experienced skippers and newer owners. Yet these are not pure sportboats: the interior offers luxury and comfort, with ample berths for weekends or longer holidays.
The Best of Both Worlds
The Princess S-Class is perfect for owners who want to sail actively but also enjoy moments of tranquillity, for couples who love to explore but also wish to entertain, for enthusiasts who appreciate performance without compromising on living comfort. It is an uncompromising concept that unites the best of both worlds.
Princess V-Class: Pure Sportiness with an Open Roof
The Princess V-Class represents the sporting soul of Princess Yachts. These sports yachts have no flybridge, but compensate for this with a large, open sliding roof above the saloon. The result is a yacht that feels light and spacious, with a direct connection between inside and outside.
Sporty Character and Open Feel
The range includes the Princess V65, Princess V55, Princess V50 and Princess V40, each with their own character but all sharing the same focus on dynamic sailing. These sports yachts appeal to owners who love speed, who enjoy taking the helm themselves, who want to feel the connection with the water and the wind. The cockpit is spacious and inviting, perfect for days on the water with friends and family.
Performance and Comfort in Balance
Despite its sporty character, the Princess V-Class makes no compromises on comfort. The cabins are well appointed, the amenities complete, and the finish attended to in every detail. These are yachts for active owners who appreciate luxury but keep the focus on the sailing experience itself. The combination of performance and comfort makes the Princess V-Class a popular choice among yacht owners seeking the best of both worlds.
Princess Yachts: Your Official Dealer in Heusden
As an official Princess Yachts dealer, we combine our passion for the brand with more than 20 years of experience in luxury motor yachts. From our location in Heusden, we serve customers throughout the Netherlands and beyond. What sets us apart is our personal approach: we take the time to understand your wishes and advise you on the Princess model that best suits your situation.
Personal Service and Long-Term Relationships
Our family business understands the value of long-term relationships. Many of our customers return after years for their next Princess, and we do not take that trust lightly. We guide you through the entire process: from the first introduction to the brand, through sea trials and specification, to delivery and the after-sales service that follows. Even after purchase, we remain your point of contact for maintenance, winter storage and any part-exchange.
Experience Princess in Our Showroom
At our premises in Heusden you can view and experience a range of Princess models. We regularly organise sea trials, so you can judge the quality and handling for yourself. Because a Princess Yacht is not bought on paper alone: you have to feel the experience, see the craftsmanship, sense the attention to detail. Only then will you understand why so many owners remain loyal to this exceptional brand.
Discover Your Princess Yacht
Whether you dream of a super flybridge yacht from the Princess X-Class, appreciate the elegance of the Princess Y-Class, seek the versatility of the Princess F-Class, prefer the sportiness of the Princess S-Class, or wish to experience the pure dynamism of the Princess V-Class: we will help you find the Princess model that suits you.
We invite you to visit our showroom in Heusden and discover the full Princess range. Our team is ready to answer your questions, arrange sea trials and advise you on specifications, financing and everything else involved in your Princess purchase. Get in contact with us, call us on +31 (0)40 22 21 888 or send an email to info@princess-yachts.nl, and view our available Princess Yachts in stock or request a brochure for the model you are interested in. The journey to your own Princess begins with a conversation. We look forward to welcoming you.
Discover your Princess Yacht
Whether you are exploring a new Princess yacht, curious about available models or looking to arrange a sea trial, our team is happy to help. We take the time to understand your wishes and guide you personally through every step towards your ideal Princess Yacht.